I thought you guys might enjoy this. It talks about how some advertisers are focusing their efforts to reach the metrosexual market. That is, men who care more than most about their grooming and personal appearance. I'm not QUITE a full-on metrosexual, but I defintily have some tendencies toward that end.
http://www.brandchannel.com/start1.asp?fa_id=315
Garret Ohm
"Professor Porsche hammered his dreams out of aluminum and steel.
What's your plan?"
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