Apple iPhone Blog

I'm sure after yesterday's news of Steve Jobs and Apple, Inc's launch of the new Apple iPhone, there were 65,987,347,151 new blogs and message board posts written about it. But here's one more, I just couldn't resist. This thing is AWESOME. In case you've just come out of hibernation, the iPhone is a revolutionary new product that combines and iPod, a phone and a computer capable of email AND (more importantly) the ability to actually browse the Web right from your phone.


















Analysts say it's not due to actually be in the hands of a customer for a few months, but it already gets me thinking about a few major impacts this will have:

Cingular Hits A Homerun
The very first thing that I (and probably everyone else) thought when I saw this new product was exactly what Apple wanted. "Cool, I want one." So, like everyone else, went to www.apple.com and started to research it. But, ACK, I can't have it because I'm not with Cingular, the only wireless carrier that will offer the iPhone (so far). I recently just bought and new phone from Verizon Wireless and got roped into another two year contract with them, so all hopes and dreams of owning this machine in the next two years are gone. But I can guarantee you that Cingular has positioned itself as the wireless carrier that most will explore when they are contract-free and ready for a new carrier. Very smart move for Cingular.

Phone Advertising
Ad industry people have been hearing about it coming for a long time now, but it has been met with a lot of skepticism. How can you put an ad on a cell phone? How effective could a little 1.5" ad on a screen be, and how would they be delivered? When would they be delivered? How does an agency buy and target these ads? The questions went on and on.

Phone advertising, while it hasn't permeated the industry yet, could be on the way to an explosion of mythic proportions, with over 180,000,000 cell phone users. It appears that Apple's iPhone, with its outstanding graphic capabilities and cross-platform uses will make it easier than ever before for companies to inject advertising into the palms of thing-hungry consumers.

REAL Web on your Phone
Everyone who has ever held a Blackberry or even a regular cell phone and tried to 'browse' the Web on it, knows just how difficult that is to do. It's tiny, awkward, not intuitive and quite limited in terms of what you're capable of doing and not doing. Well, according to http://www.apple.com/iphone/, cell phone Web browsing will be brought to a whole new level. I can't even begin to explain how it works in mere words, but there's an amazing demo on the Web site that shows you exactly how it works. I suggest you check it out - it has to be seen to be believed. When you get to that Web page, just click on 'Breakthrough Internet Device.'

Cisco!
About the only negative thing that can be taken from Jobs' recent announcement about the iPhone is that now that America and the rest of the world is pining longingly for the technology, we learn that Apple might have to rename this product. I'm actually really surprised that Apple's lawyers felt comfortable with them releasing the technology before the legal proceedings were through, but basically the long and short of it is that Cisco (www.cisco.com) owns the trademark for iPhone. THEIR version of iPhone is actually a phone equipped with VoIP technology that they're just now releasing to the public. So more than likely, the Apple iPhone will need to be renamed something different. And the public that's dying to get one in their hands, will have to erase its name from their memory before long!

I'm curious to see what everyone thinks. And for fun, check out this blog that was set up before the launch. Some of the posts are pretty comical! appleiphone.blogspot.com/.

See ya -

Garret Ohm